Saturday, September 13, 2014

#8

When I found this, I was rather disappointed at the various fonts used on this product. The GREAT VALUE logo is a geometric font, simple with closed apertures and square in shape, while the "Unsalted Peanuts" and "Dry Roast" are a humanistic serif. It's calligraphic with a moderate stroke contrast. "Dry Roast" is also italicized. The bottom fonts seem to be a geometric font. However, because the letters are outlined with another color on the edges, it almost appears to be a different font entirely. I believe this could have been done better and different color pallets could have been used.

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